Feel what good food can do. Food has the power to transform how you feel. To help you live your fullest life. At Simple Mills, we're passionate about harnessing that power. We select only simple, purposeful ingredients, and nothing artificial ever. Why watermelon seeds? As part of our seed & nut flour blend, watermelon seeds help create Sweet Thins deliciously light and crispy texture. If that wasn't enough, they also bring protein, good fats, and micronutrients.